Social Media and PR

Haley J. Higgs

Survival Tips March 30, 2010

Filed under: Reading Notes — hhiggs87 @ 11:10 pm

The survival tip for today…have a presence. What I am saying is to have a presence in social media. And before you ask, NO, Facebook doesn’t count. Don’t get me wrong, Facebook is a wonderful application, but you need to widen your social media perspective. Set up a LinkedIN account or a Twitter page. Have multiple networks going at the say time and connect to people through each of them. A healthy presence is what the author of Survival Guide to Social Media & Web 2.0 Optimization by Deltina Hay calls it.

I thought the author made a very good point by saying:

  • Choose your friends wisely; do not just add anyone who asks; do not just add anyone who asks; check out their profile first

This goes for any and all social media sites. It is important to know who you are connecting with because other people can see your connections, too. If you are the type of person who can’t say no to a friend request, set up a limited profile to ménage what that person has access to. Keep your private life and professional life separate on social media.

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